R & R ASSOCIATES Spanning Three Generations


R & R ASSOCIATES was founded in November 1983 by Bob Filderman Sr. & Bob Filderman Jr. in their home in Southern New Jersey and became one of the most respected sales agencies in the Mid-Atlantic Area.


In July 2004 Bob Filderman Jr. and Ron Filderman, the second generation, took over the reins of R & R Associates and continued servicing the industrial market.


In 2007 R & R Associates started R & R Wholesale, a leading Wholesale Distributor which led to the start of our third generation, Frank and Shawn. The company was moved into a 20,000 sq. ft. warehouse in New Jersey where the family continues to meet the demands of the marketplace.

R & R Associates wants to be your partner, we are committed to help our manufacturers and distributors grow and expand their markets, we offer:


  • Manufacturer Support: Marketing assistance for In-house flyer and promotion creation – Direct Mailings – Lead Tracking.
  • Distributor Support: Sales Training – Customer Service Support – Marketing Programs.
  • End User Support: Joint Calls – Technical Training and Demo’s.
  • Wholesale Warehouse: 20,000 sq. ft. warehouse providing same day shipments on small and broken case orders to distributors only with a 98% fill rate.

In-House Technology

We utilize an array of modern technologies.

Computer Systems – Latest Software and Systems:

  • Adobe In Design CS3
  • Adobe Illustrator CS2
  • Adobe Photoshop CS3
  • Microsoft Outlook 2010 Professional
  • dynaMACS
  • Act 2010
  • Crystal Reports 9
  • Champaili
  • Sage 2016